BY TC News Desk
Agartala, 31st May 2025: The “North 24-Parganas Cooks and Dealers Meet – 2025,” organized by Longtharai International Private Limited concluded successfully at Muktadhara Utsav Bhavan bringing together key stakeholders from the culinary and business sectors.
The event was inaugurated by Sumit Das, President of the North 24-Parganas Business Association, who served as the chief guest alongside guest of honor Jadu Gopal Roy Chowdhury, a member of the Longtharai Distributor family. Other dignitaries included Chiranjit Mandal, Club Secretary, Muzaffar Rahman Molla, a member of the Business Association and Chairman and Managing Director Ratan Debnath, HR Manager Supriya Gope and others.
The event commenced with the ceremonial lighting of the Mangalpradeep followed by a welcome speech by Gope. In his address, Debnath outlined Longtharai’s expansion strategy emphasizing growth beyond Tripura into West Bengal, Bihar, Assam, Mizoram, and Manipur as well as international ventures, particularly in Bangladesh. He reassured attendees of the quality standards upheld by the company.
Chief guest Das praised Longtharai’s efforts expressing optimism for the company’s future, while distributor Roy Chowdhury encouraged dealers to collaborate proactively with the brand. The event also featured insights from Area Sales Manager Anvesha Sinha, who detailed Longtharai’s marketing strategies and new promotional schemes.
With an impressive turnout of dealers and cooks, the gathering reflected heightened enthusiasm for the industry. A special scheme was introduced for dealers alongside a cooking competition for cooks, scheduled to run from June to December, with winners set to receive exclusive prizes, including a two-night, three-day trip to Digha.
In closing, Longtharai authorities reaffirmed their commitment to fostering strong ties with cooks and dealers through continued networking events and strategic initiatives.
